CounterCouture is a Minneapolis-based upcycling fashion brand that fuses design, ecology, social responsibility, style and sense. CounterCouture's unique approach was to take old bridesmaid dresses and reinterpret them into new, wearable designs. Designs were presented at local fashion shows and sold at boutiques in Minneapolis. I was a freelance designer for the company where I concepted, sketched, deconstructed, patterned and sewed the designs from start to finish.